The Spark
It all started as a weekend project. While training models on Replicate for myself and friends, I noticed a gap - the captioning wasn't quite right, and image generation felt more complicated than it needed to be.
The Solution
I decided to take matters into my own hands. I developed a streamlined version that made image uploading and manual captioning straightforward. Then, I added a simple but effective generation manager.
The Foundation
Having already built payment and signup infrastructure from my previous venture, zust.ai, I had the essential building blocks. I packaged everything together, creating a complete solution.
The First Win
With a leap of faith, I shared the project on Reddit. Within days, something amazing happened - someone actually paid for it. That first customer validation was all it took to ignite the excitement and mark the beginning of this incredible journey.
Viral Success
Our journey took an exciting turn when our content started resonating deeply with the creative community. Our reels on Instagram have organically reached millions, with some videos surpassing 5 million views. This incredible engagement showed us that we weren't just building a tool - we were fostering a community of creators.
Growing Together
Believing in the power of community, we launched a generous affiliate program. This initiative allows our supporters to grow with us, creating a win-win relationship where success is shared. It's our way of saying thank you to the community that helped us get here, while building lasting partnerships for the future.